This copywriter’s cover letter sets a pretty high standard for job applications.
Chase Zreet applied to work on the Sprite account at Wieden+Kennedy, an ad agency in New York. Instead of submitting a traditional cover letter, he submitted a three minute music video rapping about his love for Sprite and his qualifications in advertising, and it’s actually really catchy.
Oh, and he did it all while riding a hoverboard.
In the music video, titled “Cover Letter,” Zreet rode through Dallas, Texas in a Sprite-themed costume. He alternated between green and yellow suits, complete with a gold chain adorned with a lemon and a lime. Read more…
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