Looks Like Nobody Wants to Buy Apple’s HomePod

Photo: Adam Clark Estes (Gizmodo)

Surprise, surprise, turns out Apple’s debut foray into the world of voice assistant-enabled speakers isn’t quite living up to the company’s initial expectations. According to a Bloomberg report, the company has lowered the number of Homepods being manufactured by one of its partners, Inventec Corporation, and is reportedly looking to make a second smart speaker, one a bit less expensive than its current $350 offering.

Meanwhile, according to a report from The China Times, Apple is slashing the number of monthly HomePod orders from 500,000 to 200,00 due to some disappointing sales. Apple retail store workers cited in the Bloomberg story claim to be selling “fewer than 10 HomePods a day.” Apple’s no stranger to lackluster sales when it comes to new products, but the HomePod seems to be fighting a war on multiple fronts, and doing poorly in each one. We’ve reached out to Apple for comment on the HomePod situation.

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